Figuring out where to advertise your book is worse than standing in a betting shop, five minutes before a race. You have money in your pocket, but a limited amount of time in which to select a guaranteed winner, and the odds are not in your favor.
To change this, I have been asking authors for the past 2 years to share their hard data: Where have they advertised, how much did it cost and how many books did they sell as a result?
Last year I shared the results on my blog. Since then, I've continued the survey. In case you missed my relevant blog post, here are the updated findings!
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